Gillian Parlane

Message Coach

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Make your message remembered and repeated

You aren’t forgotten because you aren’t SMART.
You’re forgotten because your message doesn’t STICK

I work with leaders and speakers to become someone who is remembered, long after they speak

Improve my message

I’m Gillian, a message coach.

My TEDx message stuck with 3.2 million people

I want to help you craft messages that land and last.

Learn about the message master

See if my TEDx clicks and sticks with you – TEDx talk or article.

Coaching
Workshops
Keynotes

Work with me

1. Corporate Workshops

I come into your organization to work with leadership teams that immediately shift how people communicate.

2. Message Mapping Membership

A monthly membership space to map talks, refine presentations, and get live hot seats with me.

3. 1:1 Message Coaching

Focused support for a keynote, presentation, or high-stakes moment where your message needs to land.

4. Keynotes

My keynotes change how audiences communicate forever. I share all my best methods to master your message to make it click and stick.

Work with me

My Message Method

Structure. Schemas. Stories.
3 simple methods to move from forgotten facts to a meaningful message

  1. Structure
    Give your message clear organization people can follow. Verbal communication needs structure just like written communication does. Think: Subject lines, paragraphs, subheadings.
  2. Schemas
    Use topics and ideas the brain is already familiar with to create mental shortcuts that helps people grasp new information faster. Think: Metaphors, analogies, and familiar imagery.
  3. Stories
    People don’t remember your slides, they remember the moment, the example, the story. When someone hears a story, they don’t just process ideas, they experience them.

From murky to meaningful: structure, schemas & stories.

You speak often. You prepare carefully. You share all the right information, and yet…

  • People check their phones
  • Your message fades after the meeting
  • The impact you hoped for doesn’t happen

It’s not about what you say, it’s about what they hear.

You were taught to:

  • Add more data
  • Explain harder
  • Fill every silence

But your audience doesn’t want more facts. They want patterns, connection, and story.

That’s where my work comes in.

Client Testimonials

I was hopelessly stuck while creating postgraduate lecture content. Gillian engaged with me in the process, brainstorming, strategizing and sparking creativity throughout! She understands the mechanics and theory behind how to communicate effectively, and is even better at empowering you to do it yourself. I had several students comment appreciatively on my pacing and concept clarity – all thanks to Gillian’s genius! 

-Jen 1:1 Coaching Client, BCIT Faculty

High Stakes Communication

I’m an Emergency nurse by training and a Message Coach by calling.

I’ve spent years communicating under pressure, in high stakes, life or death situations, where clarity matters and confusion costs.

I also gave a TEDx talk on what makes messages stick.
Turns out the same principles apply everywhere.

If your message matters, it deserves to be remembered.

A message that sticks is a message that spreads.

Let me help you spread your message!
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